What used to simply be somebody’s hobby has now turned into a money making career . Blogging – when an individual writes about their thoughts and feelings, favourite music, fashion & beauty or just write about whatever they are interested in. Consumers like to feel connected to something and take interest in other people lives and therefore are turning to bloggers for advice on what to buy. This had given bloggers the chance to earn money with big brands paying them for sponsored posts.
Bloggers have a duty to provide engaging content for a brand if they are getting paid for it – so bloggers have to ensure their website is creatively built.
Here is how to build your website creatively and with the help of unlimited wordpress hosting.
What Is Unlimited WordPress Hosting
Unlimited WordPress hosting is a service on wordpress that allows bloggers, marketers and company owners to publish pages on their website onto Google. A web hosting service provides you will the relevant technologies that support the website to ensure the content is indexed and readable.
Build Your Brand
Branding is important no matter what business you have – whether its online or not. Branding is what keeps you remembered and recognised. Using colours and fonts is the basics of branding. Tone of voice is another great way to brand your website – are you humorous or conversational?
Search engine optimisation is fundamentally important to get your blog to the top of googles searches. For example if you are a beauty blog, when someone searches beauty blog you will want to be at the top of searches to ensure you become well known. Using imagery, video, keywords and headings throughout your content is essential for great SEO.
Quick and easy navigational features and quick response on your website is also essential for keeping readers on your website longer.
In 2019 the Advertising Standards Agency introduced new rules in relation to brand sponsorship and gifts. Whenever a blogger or influencer is gifted a product to review on social media or on their website they must ensure they mention it has been gifted and have not went out and purchased it themselves. Using hashtag ‘ad’ or ‘gifted’ must be used before any content is published to ensure they are not misleading or mis-selling the consumer.